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Elsa digital facade program relaunches to boost small business visibility

· KRGV (NBC 5)

The Elsa Digital Facade Program has been relaunched to enhance the online visibility of small businesses in Elsa. This initiative allows businesses to improve their Google presence by providing a comprehensive online profile that includes essential information like website links, contact details, and service menus. Daniel Rivera, Executive Director of the Elsa EDC, noted that the program was initially launched three years ago but was paused due to staffing issues. It was revived three months ago to support local businesses with minimal investment. Business owners, like Rafael Aguilera from Express Hardware, have already reported increased customer traffic after participating in the program.

AI summary · Source: KRGV (NBC 5) →

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