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Friend-Shoring Emerges as a New Approach to Cross-Border Business

· Texas Border Business

During a recent business meeting in McAllen, Texas, Ricardo Pérez Castillo from Indutérmica introduced the concept of 'friend-shoring,' emphasizing the importance of personal relationships in cross-border business decisions. The meeting, hosted by COSTEP and attended by a delegation from San Luis Potosí, focused on how these relationships can influence where companies choose to operate. Pérez Castillo highlighted that while corporate headquarters may choose a country, personal connections often dictate the specific city. The event also showcased the Rio South Texas region's business infrastructure and quality of life, fostering collaboration between Mexican and local businesses.

AI summary · Source: Texas Border Business

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