Friend-Shoring Emerges as a New Approach to Cross-Border Business
· Texas Border Business
During a recent business meeting in McAllen, Texas, Ricardo Pérez Castillo of Indutérmica introduced the concept of 'friend-shoring' as a relationship-driven approach to cross-border business. This term was presented at a gathering involving Mexican automotive companies and local economic development officials from the Rio South Texas region. Pérez Castillo emphasized that personal relationships, alongside infrastructure, play a crucial role in investment decisions. The meeting, hosted by COSTEP, aimed to foster connections between San Luis Potosí and the Rio South Texas area, highlighting the region's advantages for business relocation and development.
AI summary · Source: Texas Border Business →
