Wild Christmas and Wildbright Launch Holiday Season with New Local Experiences
· Texas Border Business
The City of McAllen has announced the theme for the 2026 McAllen Holiday Parade, titled "Wild Christmas," alongside the South Pole Illuminated Festival's theme, "Wildbright." This year's celebration aims to connect families with nature through wildlife-themed displays and activities. The parade, which attracted over 265,000 attendees in 2025, will feature illuminated floats and new character balloons. Notably, families can nominate their pets for the first-ever Animal Honorary Grand Marshal. The Wildbright festival will open on November 27, featuring light displays and an ice-skating rink. Tickets for both events will go on sale on July 31, 2026.
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